ROLE: LEAD CREATIVE PRODUCER/CREATIVE DIRECTOR

Launched in April of 2023, the CITADEL Universe was the brainchild of the Russo Brothers and Jenn Salke, the head of Amazon Studios. The concept being that there would be 1 mothership show with multiple local originals that would be a part of the overall universe.

As the Lead Creative Producer, I was responsible for all advertising production for the mothership show, as well as the two local originals; Citadel: Diana and Citadel: Honey Bunny.

In addition, I was able to Creative Direct and Direct the “Citadel: Declassified” series, where we created an “inside the episodes” of sorts that took fans deeper into the series. With interviews with Joe and Anthony Russo, Priyanka Chopra Jonas, Richard Madden and more, we were able to take a deep dive into the series.

For the additional series, my role morphed into exclusively a Creative Director, working with the local teams to create assets that would be true to local flavor, but travel for a global audience.

Having spent 4 years of my life on this project was truly a joy.